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Why legal professionals need to consider law firm CRM platforms

By Lucas Brachet

Published: March 15, 2023

If you are starting your own law firm or looking to grow an existing one, choosing a law firm CRM might be what you need to differentiate yourself from the rest of the firms out there. By leveraging the power of technology to manage interactions with clients and prospects, law firm CRMs can help firms improve their efficiency, boost revenue, and deliver better client experiences.

Get all the information you need about the benefits of law firm CRMs, how they work, and what features to look for when choosing a CRM for your law firm.

What is a legal CRM?

A legal CRM, also known as a law firm CRM, is a customer relationship management system specifically designed to assist law firms and legal professionals in their client relationships.

Boasting features and functionalities crafted to help law firms manage their clients, keep track of their cases, and stay on top of their billables and payables, a law firm CRM can boost your efficiency and profitability.

When law firms choose to use a legal CRM, they gain access to the following:

  • Case management
  • Client management
  • Document management
  • Billing and invoicing
  • Reporting and analytics

Each key law firm CRM feature improves client communication and engagement and streamlines business operations.

What are the benefits of using a law firm CRM?

There are countless benefits of using a law firm CRM for legal professionals. Some of the main benefits include, but are not limited to:

Improved client management

Law firms greatly benefit from more efficient client management when they use a legal CRM. The software provides tools for tracking client interactions, managing contact details, and automating follow-up tasks. This can help improve communication and build stronger, more meaningful client relationships.

Streamlined case management

Your law firm CRM has capabilities that keep you on top of deadlines, your documents organized, and your collaboration with clients efficient. As such, your legal CRM will cut administrative overheads and allow your firm to handle cases more accurately.

Payables and billables management

Using a legal CRM allows your firm to automate its billing and invoicing processes, effectively reducing the risk of errors and improving your cash flow. Your law firm CRM, therefore, is designed to improve your financial performance and help you track your revenue and expenses.

Improved document handling

A law firm CRM allows law firms and legal professionals to store and share files and secure all documents in a single platform. In so doing, your legal CRM prevents data breaches and reduces the risk of losing important information.

Data-driven decision-making

Because a law firm CRM is designed to provide and analyze critical performance data, including client acquisition, case volume, and revenue, your law firm will allow you to make more accurate, data-driven business decisions.

Better collaboration

A law firm CRM stores all communication, contacts, and documents in a centralized platform, providing team members from all the different departments in your firm easy access to the information they require to do their job efficiently.

What features should a legal CRM have?

Choosing a CRM for your law firm is important in ensuring that your clients stay satisfied, and your business operations stay organized. That’s why you should select a law firm CRM with the following essential features:

  • Matter management: Manage matters and cases effectively. It should enable you to assign tasks, track time, manage deadlines, and monitor progress.
  • Contact management: Clients, opposing counsel, judges, and other professionals. It should allow efficient contact detail, store, and communication history storage.
  • Document management: Store and organize documents, such as pleadings, contracts, and correspondence.
  • Calendar and task management: Schedule appointments, set reminders, and track deadlines.
  • Payables and billables: Create invoices, track payments, and manage expenses.
  • Reporting: Generate reports on matters, contacts, billing, and other essential data.
  • Integration: Integrate with other tools and software that your law firm uses, such as email, document management, and accounting software.
  • Security: Protect sensitive client data, including encryption, access controls, and regular data backups.
  • Mobile app: Access and manage your matters, contacts, tasks, and documents anywhere.
  • Customization: Meet the specific needs of your law firm, such as custom fields, workflows, and templates.

A legal CRM can make all the difference between a law firm that runs its operations smoothly and one that struggles to keep up with demand. Make sure your law firm CRM has all of the above features when making your choice.

Lawmatics

© Lawmatics

Lawmatics is a platform that manages attorney-client relationships for law firms. Its law firm CRM helps boost efficiency, attract prospects, engage clients, and foster growth. With Lawmatics, law firms can kickstart steady revenue growth.

Benefits

  • Ideal client intake platform
  • Marketing automation
  • Easy-to-use billing platform

Features

  • Legal contact management: track and target potential clients, manage client activity, sort contact with personalized criteria
  • Pipeline management: centralized performance tracking
  • Automated client engagement: dynamic email workflows and templates
  • Advanced custom fields: personalize the platform to meet your needs
  • Legal software integration: use all your current tools in a single platform

Pros and Cons

Pros

  • Practice agnostic
  • Intuitive interface

Cons

  • Functions primarily as web form
  • Not always suited for all types of practices

Law Ruler

© Law Ruler

Law Ruler’s powerful law firm CRM enables stronger client relationships, new growth opportunities, and a more extensive referral network for law firms. Law Ruler caters to the requirements of high-volume law practices specializing in mass tort, personal injury, social security disability, immigration, civil litigation, employment, criminal defense, and other related fields.

Benefits

  • Designed to rapidly grow your practice at a competitive price
  • Intelligent automation to streamline your processes
  • Personalized set-up

Features

  • Automated follow-ups by email or text
  • Built-in softphone
  • Text & video messaging
  • Simple contact management system
  • Prioritized lead management
  • Dashboard analytics
  • Task management tools
  • Industry-leading software support
  • Robust integrations

Pros and Cons

Pros

  • Responsive customer assistance
  • Great client management tool

Cons

  • No free trial
  • A lot of features, and sometimes hard to determine which ones you need
  • No OneDrive integration

Legal Case and Matter Management

© Zoho

Legal Case and Matter Management is an online case and matter management software that offers end-to-end caseflow monitoring, client information management, legal document storage, and data-driven decision-making capabilities for lawyers.

Benefits

  • Real-time insight into your caseflow
  • Store and retrieve case documents instantly
  • Simplify legal case and matter management
  • Optimize legal client management
  • Simplify schedule management and billing
  • Centralize your firm’s legal case data

Features

  • Manage leads, contacts, and matters
  • Manage attorneys and hourly rates
  • One-click contract generation
  • Generate invoices in a single click

Pros and Cons

Pros

  • Free version available
  • Affordable pricing plans
  • Automation
  • Multiple integrations
  • Easy to use
  • Mobile app

Cons

  • AI features are only available for top-tier plans
  • Limited custom fields
  • No integrations for the free plan

Clio

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