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Customer Experience Software

Customer experience analysis software is customer relationship software that analyzes the behaviors or proactive feedback from customers of a store or service.

Whether via a form sent by email or an in-store questionnaire (on a touchpad for example) it is possible to collect the opinions of people who are potential consumers of your products or services.

On the other hand, it is more difficult to analyze the results of these surveys, especially when they are opinions expressed in open fields. Customer experience analysis software is designed to effectively address this issue. CX is becoming increasingly important in customer relations.

Need any advice? Discover all our articles of Customer Experience
Professional group
Sales & Customer Management
Operations Management
Accounting & Finance
Sales & Customer Management
Human Resources (HR)
Marketing
Technology
Collaboration
IT Services
Communications
Construction
Transport
Analytics
Education
Recreational Activities
Legal
Health
Association Management
Commercial
Services
Agriculture
Art
Media
Government
Corporation
Manufacturing
Law
Finance
Impact
Category
Customer Experience
Customer Experience
Customer relationship management
Customer Support
Call Center
Customer Service
Sales Force Automation
Customer Success
Pricing Optimization
Point of Sale (POS)
Sales Management
Sales Enablement
Reservation & Booking
Sales Intelligence
Contact Management
Help Desk
Sales Forecasting
Ticketing
Customer Engagement
Product Configurator
Customer Loyalty
Data Extraction
Predictive Lead Scoring
Customer Satisfaction
Membership Management
Inside Sales
Quoting
Proposal Management
Contact Center
Commission
Configure Price Quote (CPQ)
iPad POS
Customer Reference Management
Lead Management
Ticketing softwares
Customer Prospecting
Payment Terminals

Compare software systems of Customer Experience

Freshdesk
4.3
Based on +200 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Keep your agents happy, and your customers happier
Learn more about Freshdesk
Customer Support
Support
Integration & Interoperability
Analytics
Collaboration
Mobility
Hexfit
4.5
Based on 93 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
The tracking software for sports coaches and trainers
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Customer Support
Support
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Mapp Engage
No user review
Activate Data for Cross-Marketing Channel
Learn more about Mapp Engage
Customer Support
Support
Integration & Interoperability
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Shipup
5.0
Based on 3 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Turn delivery into marketing and customer success
Learn more about Shipup
Customer Support
Support
Integration & Interoperability
Analytics
Collaboration
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Cockpit de l'Expérience Client
No user review
Cockpit App: Customer Experience live monitoring
Learn more about Cockpit de l'Expérience Client
Customer Support
Support
Integration & Interoperability
Analytics
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Smaply
4.4
Based on 57 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Customer Journey Mapping Software
Learn more about Smaply
Customer Support
Support
Integration & Interoperability
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Hubicus Groupe BVA
No user review
Monitoring the quality of your customer experience
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Customer Support
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Analytics
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LiveSession
4.6
Based on 107 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Customer's digital experience analytics
Learn more about LiveSession
Customer Support
Support
Integration & Interoperability
Analytics
Collaboration
Mobility
Sprinklr
4.0
Based on +200 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Social Media Management Software
Learn more about Sprinklr
Customer Support
Support
Integration & Interoperability
Analytics
Collaboration
Mobility
Zendesk
4.4
Based on +200 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
#1 Customer Service Omnichannel CRM Platform
Learn more about Zendesk
Customer Support
Support
Integration & Interoperability
Analytics
Collaboration
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Upzelo
5.0
Based on 6 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
SaaS Retention Software
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Customer Support
Support
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Genesys
4.0
Based on 5 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Contact Management Software
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Customer Support
Support
Integration & Interoperability
Analytics
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Particeep
5.0
Based on 1 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
SaaS solution to create custom investment marketplace
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easiware
4.0
Based on 3 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
A solution to manage and centralize customer interactions
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Service Cloud
No user review
Customer Service Software to Build Customer Loyalty
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Predesire configurateur
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PREDESIRE Product customization tool
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LiveChat
4.5
Based on +200 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Customer Relationship Management (CRM) Software
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CrossEngage
4.1
Based on 30 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Customer Data & Engagement Platform
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Quable
No user review
Product Information Management (PIM) Software
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Knowmax
4.8
Based on 15 reviews
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
Knowledge Management System
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Support
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Customer Experience: purchase guide

Practical guide: how customer experience management works

Digital experience is essential in the process of improving a company's competitiveness. It facilitates customer involvement but also and above all brand loyalty. We just need to keep in mind that it is 7 times more difficult to acquire a new customer than to retain it.

The management of the customer experience cannot be done only on the instinct of the company managers. No one better than the person directly concerned will be able to tell you what the degree of satisfaction drawn from the experience is. Give the customer a voice through the feedback and find a direct touch point to have a perfect understanding of your value to the consumer. To do this, there are two ways to gather this knowledge:

  • Collect data left by customers (purchases, abandonments, sponsorships, etc.)
    Gathering customer opinions through forms, surveys or feedback

The customer experience software must be able to analyze this data and identify the specific actions to be taken to improve the customer experience in order to purchase or retain a purchase.

What is the customer experience software for?

The customer experience software is a customer relationship solution that analyzes customer behavior and/or feedback from a store or service.

Through an email form or an in-store questionnaire (touch panel, for example) you can collect the opinions of your customers and people who are potential consumers of your products or services.

However, you should know that if it is very easy to retrieve data, analyzing it is a little more difficult, especially when it comes to free opinions or answers to open questions. The user experience software is designed to effectively respond to this type of problem. The user experience is increasingly important in customer relations.

Advantages of using customer experience management software

  • In the short term: customer satisfaction, positive perceptions, better internal communication, corporate communication, etc.
  • In the medium to long term: customer loyalty, acquisition of new customers, increase in turnover, optimization of the company's brand image, etc.

Optimal customer experience will be a proactive strategy, as a service focused on the customer will anticipate the needs and expectations, increasing the effectiveness of the experience and the desire to be with you. Build a virtuous circle!

Why use Customer Experience software?

Measuring the true customer experience requires accurate metrics. This is one of the biggest benefits you can get from a customer satisfaction tool.

KPIs are all about marketing a company. Customer Experience Management Software helps companies determine how each point of interaction contributes to the overall experience and, consequently, to customer satisfaction and loyalty. 

Knowing the path of customers and prospects, the strengths and weaknesses of your product or service, and what is said about your brand will allow you to respond to the needs of your target audience and gain competitiveness. 
 

Software to enhance the customer experience

RingCentral Engage

It is an omnichannel platform designed to manage consumer loyalty. - Ring Central Company is an omnichannel solution that allows the collection of opinions and centralizes communications with customers and potential customers.

  • Identify immediate ideas and trends.
  • Support sales promoters with real data.
  • Send alerts to employees.

PureCloud

PureCloud is an all-in-one solution cloud-based, Genesys PureCloud is a contact center software that helps manage and understand customer interactions. It provides your employees with tools they can manage, from a single, intuitive and easy-to-use platform, across all communication services:

  • voice,
  • chat
  • e-mail,
  • social media, etc.