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Intelligent marketing automation: dream or reality?

Tip • November 10, 2024

Intelligent marketing automation: dream or reality?

Can we hope to automate marketing actions while personalizing the message? Machine learning-based marketing automation is one solution.

Workflows with HubSpot: the secret to successful marketing automation!

Tip • November 10, 2024

Workflows with HubSpot: the secret to successful marketing automation!

Harness the power of drip marketing to boost your conversions!

Definition • November 10, 2024

Harness the power of drip marketing to boost your conversions!

Drip marketing has become an indispensable pillar for businesses wishing to maintain a constant, personalized link with their customers. Discover all its secrets in this article!

Increase your results effortlessly: LinkedIn automation examples and tools

Tip • November 10, 2024

Increase your results effortlessly: LinkedIn automation examples and tools

Learn how LinkedIn automation can optimize your networking, prospecting and recruiting. Discover the best tools to save time and maximize your efficiency on the platform.

Everything you need to know about push marketing

Definition • November 10, 2024

Everything you need to know about push marketing

Push marketing involves "pushing" products or services to a large unsolicited audience. Why is this approach so essential? What challenges might it pose for you?

Develop your B2B contact base with customized segmentation

Definition • November 10, 2024

Develop your B2B contact base with customized segmentation

Discover B2B segmentation, its methods and how to implement an effective strategy with practical examples and our advice.