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Customer relationship management Software

CRM software are sales and customer management software that centralize qualified business information to maximize the conversion of prospects into customers and build customer loyalty.

Customer relationship management : related categories

Our selection of 245 customer relationship management software

cobra CRM

Effortless Customer Management for SMBs

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5.0
Based on 2 reviews
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Pricing on request

Streamline customer interactions with a top CRM software. Improve sales and customer satisfaction with powerful tools for tracking leads, managing contacts, and automating tasks.

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With our CRM software, you can easily manage customer data and communications across all channels. Use analytics to gain insights into customer behavior and preferences, and customize your approach for maximum impact.

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Oxiva

Streamline Operations with Business Management Software

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4.5
Based on 2 reviews
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Paid version from €29.00 /month

Streamline your customer management with powerful tools for sales, marketing, and support.

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Oxiva's CRM software offers a user-friendly interface, customizable dashboards, and automated workflows to increase productivity and improve customer satisfaction. Plus, robust reporting and analytics provide insights to drive business growth.

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winCRM

Optimize Customer Relationships with Advanced CRM Features

No user review
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Pricing on request

Streamline your customer management with this powerful software. Track leads, sales, and customer interactions with ease.

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With this customer relationship management software, you can easily manage customer data, track sales pipelines, and create custom reports. It also offers integrations with popular tools to enhance your workflow.

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Streak CRM

The CRM Solution for Gmail

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Pricing on request

Streamline your customer management with this powerful software. Automate workflows, track emails, and manage deals all in one place.

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With this CRM software, you can easily customize pipelines, collaborate with team members, and gain valuable insights with real-time reporting. Keep track of customer interactions and improve your sales process with ease.

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Optima Suite

Advanced Workforce Management Suite for Enterprises

No user review
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Pricing on request

Streamline customer interactions with our CRM software. Organize leads, deals, and tasks in one place.

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Optima Suite's CRM software simplifies customer relationship management. Keep track of customer interactions, close deals faster, and streamline communication with a centralized system.

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crmlab

Streamline Customer Relationships with Advanced CRM Tools

No user review
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Pricing on request

Manage your customer relationships with ease. Organize customer data, track interactions, and streamline communication.

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With our CRM software, you can automate tasks, create custom reports, and integrate with other business tools for a seamless workflow. Stay on top of sales leads, improve customer retention, and increase productivity with crmlab.

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Cloze

Gestion proactive des relations

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4.5
Based on 2 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Paid version from $17.00 /month

Efficiently manage customer relationships with this software. Automate tasks, track interactions, and gain insights to improve engagement.

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With this CRM software, you can easily organize customer data and communications all in one place. The automation feature saves time by streamlining repetitive tasks, while the tracking system provides a clear view of customer interactions. Gain insights through analytics to optimize engagement and increase satisfaction.

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Benefits of Cloze

check A smart CRM and an AI assistant in the same package

check The best way to save time with automatic data entry

check Mobile, flexible and proactive

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LuggiaCRM

Streamline Your Sales Pipeline with Advanced CRM Tools

No user review
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Pricing on request

Automate customer interactions and improve sales with powerful CRM software.

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LuggiaCRM streamlines your sales process, tracks customer data, and provides insights for better decision-making. With features like lead management, sales forecasting, and marketing automation, you can boost productivity and revenue.

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iMedicina

Streamlined Practice Management Solutions for Clinics

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Pricing on request

Streamline your customer interactions with a powerful CRM software designed for healthcare professionals. Automate tasks and track patient data in one place.

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With iMedicina, you can easily manage appointments, create treatment plans, and communicate with patients through SMS or email. The software also offers billing and inventory management features to help streamline your practice.

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CRM Educacional

Efficient Management for Educational Institutions

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5.0
Based on 1 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
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Pricing on request

Streamline your customer interactions with our CRM software. Manage leads, deals, and tasks all in one place.

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Our CRM software helps you improve customer relationships by providing a centralized location to manage all customer interactions. With tools to manage leads, deals, and tasks, you can streamline your sales process and improve customer satisfaction.

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Tag

Effortless Project Tracking Software Solution

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Pricing on request

Streamline your customer relationships with this powerful CRM software. Organize, track, and analyze customer data to improve your business.

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With advanced reporting and analytics, you can gain valuable insights into customer behavior and make data-driven decisions. The software's intuitive interface and customizable features make it easy to use and adapt to your company's unique needs.

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Funil PRÓ

Streamline Your Sales Process with CRM Efficiency

No user review
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Pricing on request

Streamline your customer interactions with our CRM software. Manage leads, track sales and analyze data with ease.

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"Funil PRÓ is a powerful CRM software that helps you manage your customer relationships efficiently. With our software, you can easily track leads, manage sales, and analyze data to make informed decisions. Our user-friendly interface and intuitive features make it easy to streamline your customer interactions and improve your bottom line.

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PipeRun

Streamline Your Workflow with Innovative CRM Solutions

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4.8
Based on 54 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Streamline your customer relationships with this CRM software. Manage leads, deals, and tasks all in one place.

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With this software, you can easily track your sales pipeline, set reminders for follow-ups, and generate reports to analyze your team's performance. Plus, its user-friendly interface makes it easy to onboard new team members.

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SinglePoint.CRM

Streamlined CRM for Efficient Customer Management

No user review
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Pricing on request

Manage customer interactions and sales with ease using this CRM software. Automate tasks, track leads, and analyze data to improve your business.

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With SinglePoint.CRM, you can streamline your sales process by automating follow-up emails, reminders, and task assignments. The software also includes reporting and analysis tools to help you identify trends and opportunities for growth. Plus, the user-friendly interface makes it easy to manage customer interactions and track lead progress.

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Smark CRM

Boost Sales with Powerful CRM Solutions

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4.5
Based on 124 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
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Pricing on request

Streamline your customer interactions with this CRM software. Organize contacts, track leads, and manage deals with ease.

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With this CRM software, you can easily access customer information, track sales progress, and analyze data to improve your customer interactions. Its user-friendly interface allows for easy customization and integration with other tools.

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Wiwink

Optimize Marketing with All-in-One CRM Solution

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Paid version from €15.00 /month

Streamline your customer interactions with powerful CRM software.

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Wiwink's CRM software offers robust tools for managing customer relationships, from lead tracking to customer support. With intuitive workflows and customizable reporting, you can enhance customer engagement and drive growth.

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NectarCRM

Comprehensive CRM for Efficient Sales Management

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Streamline your customer management with a powerful CRM software. Track leads, sales, and customer interactions with ease.

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NectarCRM simplifies your workflow by organizing all customer data in one place. Customize dashboards, automate tasks, and generate reports for better insights.

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Sage 100 CRM

Streamline Your Business with Top CRM Features

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Pricing on request

Manage customer interactions and improve sales with powerful CRM software. Track leads, automate marketing, and analyze customer data.

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Sage 100 CRM helps businesses streamline customer relationship management. With features such as lead tracking, marketing automation, and data analysis, businesses can optimize their sales processes and improve customer satisfaction.

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AkquiseManager

Optimized CRM Tools for Effective Sales Management

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Pricing on request

Manage customer relationships efficiently with powerful software that streamlines processes and provides detailed analytics.

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AkquiseManager simplifies customer relationship management with features like customizable data fields, automated workflows, and integrated email marketing. Track customer interactions and sales data to make informed decisions and improve communication with clients.

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ProCampaign

Advanced Email Marketing for Targeted Campaigns

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Streamline your customer interactions with a powerful CRM software that offers personalized marketing automation, data management, and advanced analytics.

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Manage customer data efficiently, create targeted campaigns, and track their performance with ease. ProCampaign's intuitive interface and customizable features make it a top choice for businesses of all sizes.

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Customer relationship management software: purchase guide

What is CRM Software?

Definition

Customer Relationship Management or CRM software is an IT tool that is used by marketing and sales departments to centralize customer and prospect information to maximize business revenue. With CRM software, you can manage:

  • Acquisition: Identification of potential buyers (leads) imported into the CRM system

  • Prospecting: Transformation of leads into business opportunities, the study of the needs of prospects and customers, soliciting prospects, analysis of information collected.
  • Automation of Sales: Automation of your salesforce with the piloting tools, to be used in the prospecting procedures.
  • Marketing Automation: Email marketing, e-mailing, newsletters, reminders, orientation, lead scoring
  • Administration: Management of quotations, contracts, invoices, purchase orders, management of sales representatives and commissions on sales
  • Retention: Customer support, customer service management, online information on technical support, setting up a call center.

By gaining insights on customer behavior and purchasing patterns, you will be able to offer customers with a relevant solution that addresses their needs. The relevance of marketing and sales actions makes it possible to direct efforts where it is really necessary and thus to maximize conversion rates (conversion from prospect to customer) as well as retention rates (customer renewal).

6 Reasons to Use CRM Software?

Here are 6 reasons why you need CRM software:

  1. You can use it to be more efficient than competitors and therefore gain market share.
  2. It can be used to understand your audience and address them in a relevant way
  3. By centralizing customer knowledge, you will be able to implement powerful marketing actions (email marketing, SMS for example)
  4. Data centralization opens the door to collaborative techniques (sharing information between employees) and to improving personal organization (note-taking, synchronization with the agenda)
  5. New regulations in terms of personal data management (GDPR) make it mandatory to process customer data centrally with the ability to transmit this data immediately to the person concerned or to destroy it at his request.
  6. Online CRM is the most connected tool on the market, opening up infinite possibilities: customer segmentation, marketing campaigns, automatic invoicing, business intelligence and sales data analysis, company management, etc.

What are the Main Features of CRM software?

The Basic Features of CRM systems

The main features of CRM software include:

  • Lead management and opportunities for salespeople (telemarketing)
  • Key Account Management (centralization of prospects and customer data)
  • Event Tracking: outgoing emails, incoming calls, information, adding documents, signing a contract, etc.
  • Appointment and calendar management
  • Management of multichannel marketing campaigns (email marketing, SMS marketing, newsletter, voice messages)
  • Dashboards, Analytics and Reporting

CRM software is the most diverse type of customer management software, which explains the hyper choice in this market. CRM software range from advanced contact managers (xRM) to commercial ERPs (such as Everwin or Divalto).

Advanced Features

The following advanced CRM features and services are becoming more and more present in CRM software:

  • Support and customer service
  • Commercial management and sales management (quote, order form, invoicing)
  • Delivery and collection of documents
  • Embedded and synchronized messaging with the main messaging system
  • Tracking of conversions according to the origins and drivers of leads
  • Connection with Customer Data Platforms (CDP) to centralize unstructured data with qualified CRM data

CRM applications will be supported in the next 5 years by BigData, Business Intelligence and the exploitation of public data on the Internet:

  • Automatic proposal of products to segments of populations via marketing actions combining marketing automation and emailing.
  • Correlation detection
  • Listening to social networks (Social CRM as Easiware)
  • Automatic enrichment of contact cards
  • Anticipating seasonal factors

CRM: Trends and Future Developments

The CRM market is made up of 50% SaaS CRM offers (CRM in the cloud, unlike on-premise CRM).

Finally, the 10 largest CRM software publishers account for 60% of the market. The remaining 40% is made up of about a hundred solutions such as E-deal, Zoho, Efficy, Infocob. Among the market giants are Salesforce, SAP, Oracle, Microsoft Dynamics CRM, IBM, NetSuite and Sage CRM.

Moreover, most solutions offer free trials or demos to test the functionalities of CRM Marketing software.

With our guides on customer relationship management (CRM), discover how to automate sales and marketing actions to support business development and customer relationship quality (improving customer experience, customer journey, loyalty and customer satisfaction).

How to Choose a CRM Software?

Choosing the ideal CRM software can be complex because it depends on the current context of a company, but also on its evolution. Moreover, it impacts many departments such as Management, Marketing, Sales, Communication, Support, etc. It is therefore essential to make a list of required features with all stakeholders in the CRM project before selecting a CRM tool.

Then, it is important to study the necessary functional scope: prospecting, marketing campaign management, customer support. There are hundreds of CRM software on the market that do either everything or part of the customer relationship.

Finally, price plays a key role in selecting the ideal CRM software for a company. You can now find CRM software with monthly subscriptions per user. This usually costs around 30 €/month/user which, multiplied by the number of employees concerned, can represent a very significant cost.

The Most Popular CRM Software

These include: Sellsy, Eudonet, Ines CRM, Salezeo, GRC Contact, Microsoft Dynamics CRM, MyFeelBack, Koban, Nelis, Salesforce CRM : Sales Cloud, Teamleader, EGGcrm, TigerPro CRM, Magic Business, Incwo, Pipedrive, Smartplace, Vtiger CRM, Zoho CRM, Sage CRM, Everwin CXM, Simple CRM, You don't need a crm, E-Deal CRM

Customer relationship management softwares: Q&A

How does a customer relationship management software work?

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Customer relationship management (CRM) software helps businesses manage customer interactions, data, and relationships. It tracks customer interactions across different channels, such as email, phone, and social media. It also stores customer information, including contact details, purchase history, and preferences. By centralizing this information, businesses can improve customer service, tailor marketing efforts, and drive sales.

What features should I look for when looking for customer relationship management software?

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When selecting CRM software, look for features such as contact management, sales automation, marketing automation, analytics and reporting, and mobile access. Contact management enables you to keep track of customer interactions and data, while sales automation helps you manage the sales process. Marketing automation helps with lead generation and nurturing, analytics and reporting provide insights into customer behavior, and mobile access allows you to access the software on the go.

What are the benefits of customer relationship management for my company?

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CRM software can help businesses improve customer service, increase sales, and boost customer retention. By centralizing customer data, businesses can provide personalized service and targeted marketing efforts. Sales and marketing automation features can improve efficiency and productivity. Analytics and reporting features can provide insights into customer behavior, allowing businesses to optimize their strategies. Overall, CRM software can help businesses build stronger, long-lasting relationships with their customers.

What are the best customer relationship management software options?

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Some of the top CRM software options include Salesforce, HubSpot, Zoho CRM, and Microsoft Dynamics 365. Salesforce is a cloud-based CRM solution that offers a wide range of features and integrations. HubSpot offers a free CRM and a suite of marketing and sales tools. Zoho CRM is a comprehensive solution that offers marketing, sales, and customer support features. Microsoft Dynamics 365 offers a modular approach, allowing businesses to choose the features they need.

What are the free customer relationship management software alternatives I could try?

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Some free CRM software options include HubSpot CRM, Zoho CRM, Freshsales, and Bitrix24. HubSpot CRM offers a basic set of features, including contact management and deal tracking. Zoho CRM offers a free version with limited features, as well as paid plans with more advanced features. Freshsales offers a free plan with basic features, as well as paid plans with advanced features. Bitrix24 offers a free plan with a range of features, including contact management, sales automation, and collaboration tools.