

To efficiently implement CRM (customer relationship management) one must first understand its history and its importance. Travel through time, and you will learn of a detailed background, its creators and evolution.
Are you looking to take your retail business to the next level? You have surely heard that implementing an effective retail CRM software is key to improving customer service, increasing loyalty, and driving sales. But what exactly is a retail CRM software and how can it help grow your business?
In this article, our goal is to give insights into why every retailer should consider using high-quality retail CRM software and highlight 11 of the top solutions available on the market today.
Retail CRM software is your business's secret weapon. If you're looking to level up your retail business, using retail CRM software is the way to go. More specifically, it helps retailers:
So how can retail CRM software help you grow your retail business? Let’s take a look.
Retail CRM Software can help your business grow in many ways:
![]() HubSpot CRM | ![]() Freshsales | ![]() Zendesk Sell | ![]() Pipeliner CRM | ![]() Zoho CRM | ![]() Bitrix24 |
For companies with more than 1 employees | For all companies | For companies with more than 1 employees | For companies with more than 5000 employees | For all companies | For companies with more than 1 employees |
Learn more about HubSpot CRM | Learn more about Freshsales | Learn more about Zendesk Sell | Learn more about Pipeliner CRM | Learn more about Zoho CRM | Learn more about Bitrix24 |
If you are looking for a trustworthy CRM software for your retail business, HubSpot is a great place to start. With features like reporting dashboards, deal tracking, pipeline management, and meeting scheduling, HubSpot provides an easy entry into the world of CRM solutions.
Salesforce is another powerful customer relationship management solution for retailers. It provides personalized experiences along the customer journey, unifying marketing, sales, service, commerce, and IT-integrations on one platform. With Salesforce CRM, retailers can gain valuable insights into their customers' behavior and preferences to create better customer experiences and drive more sales.
NetSuite CRM is a reliable tool for retailers looking for a way to support their business growth. It offers an end-to-end unified system that provides real-time insights into customers, inventory, sales, financials, and more. This helps retailers make data-driven decisions and gain greater visibility into their operations, enabling them to scale up quickly and efficiently.
Custom pricing for each and every need of a company.
With Freshsales, you can engage with customers quickly and effortlessly, automate the most tedious tasks in record time, and gain invaluable insight into your sales process by tracking customer interactions. It's an easy-to-use platform that helps retail businesses scale faster and puts powerful CRM automation at your fingertips.
Zendesk Sell is a solid CRM solution for retailers, providing a comprehensive suite of features that help streamline processes, increase productivity, and improve sales workflows. With added customization, unlimited pipelines, and sequences, Zendesk Sell is a great retail CRM software for businesses ready to reach the next level.
Pipeliner offers a unique combination of features that enable high-value relationships with customers, empower sales teams, and provide dynamic insights and reportings. With its user-friendly interface, Pipeliner is a reliable and easy to use retail CRM software.
Zoho CRM provides an easy-to-use hub for organizing customer data, tracking leads, automating communication, and more. With Zoho CRM, retailers can convert more leads into customers, build better relationships with them and increase their bottom line figures.
Square POS is a powerful point-of-sale system designed to help retailers sell in-store and online seamlessly. It features a variety of built-in tools for advanced inventory management, payment processing, and more. With Square POS, retailers can easily integrate their CRM software into the system, allowing them to better manage customer relationships and increase sales.
Pipedrive offers retailers a user-friendly pipeline view, customizable fields, filters, and comprehensive sales tracking capabilities to help you manage your customer relationships like a pro. With Pipedrive, you can easily tailor your pipeline to fit your specific needs and keep track of every step in the sales process. Plus, the marketing tools can help expand your reach.
Bitrix24 is a comprehensive CRM solution that allows retailers to easily reach new customers and manage existing relationships. The software provides an intuitive dashboard with real-time insights, customizable reports, and powerful automation capabilities. Additionally, it offers advanced workflow automation to streamline sales processes and increase efficiency.
Last but not least, also Lightspeed is a great CRM solution to simplify, scale, and provide exceptional customer experiences. With its POS software, inventory management, ecommerce, and customer loyalty features, Vend supports your retail business's growth in various ways. With this retail CRM tool, you can easily keep track of their customers' data and create personalized experiences that will keep them coming back.
Conclusion: Choosing the Right Retail CRM Software
All in all, retail CRM software is essential for any retail business looking to grow and stay ahead of the competition.
With comprehensive automation functions and versatile features, this smart tool helps you build relationships with customers, increase loyalty and take your customers' satisfaction to a whole new level.
When considering the perfect choice, keep in mind that each CRM tool is unique and what works best for someone else might not work best for you. Weigh out the options wisely and ask for a demo or test of each platform separately before settling on one.