sparkles
mic square

close The more precise your question, the better our AI can answer it (several lines with shift + enter).
Appvizer's AI guides you in the use or selection of enterprise SaaS software.

search
List a Software
sparkles
mic square

close The more precise your question, the better our AI can answer it (several lines with shift + enter).
Appvizer's AI guides you in the use or selection of enterprise SaaS software.

Marketing Intelligence Software

Marketing intelligence software helps you research, analyze and use information about your company, your competitors and your industry. With this marketing software, you centralize information about your company's markets and products to increase your productivity and competitiveness.

XAB - Assortment Benchmarks

Assortment Management Solution

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Leverage advanced analytics, comprehensive benchmarking, and competitive insights to enhance marketing strategies and improve product assortment effectiveness.

chevron-right See more details See less details

XAB - Assortment Benchmarks offers robust capabilities in advanced analytics, allowing businesses to benchmark their product offerings against competitors effectively. With a focus on competitive insights, this marketing intelligence tool empowers users to make data-driven decisions that optimize product assortments. By analyzing market trends and performance metrics, organizations can enhance their marketing strategies, ensuring they meet customer needs and stay ahead in today's dynamic marketplace.

Read our analysis about XAB - Assortment Benchmarks

Benefits of XAB - Assortment Benchmarks

check Structured real-time market view

check Objective decisions through precise comparisons

check +50% productivity thanks to automated benchmarks

Learn more

To XAB - Assortment Benchmarks product page

PriceComparator

BtoB pricing and competitive intelligence

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

An AI-powered marketing intelligence software that tracks competitor pricing, monitors market trends, and provides actionable insights.

chevron-right See more details See less details

PriceComparator helps businesses stay ahead of the competition by analyzing vast amounts of data and presenting it in an easy-to-understand format. With real-time updates, customizable alerts, and detailed reports, users can make informed pricing decisions and optimize their marketing strategies.

Read our analysis about PriceComparator
Learn more

To PriceComparator product page

Feedly

Boost Your Content Curation with Leading RSS Aggregator

star star star star star-half-outlined
4.8
Based on 190 reviews
info-circle-outline
Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from $6.00 /month

Boost your marketing strategy with advanced content curation, analytics, and collaboration tools.

chevron-right See more details See less details

With this Marketing Intelligence software, you can easily track trending topics, analyze audience engagement, and collaborate with team members to create a successful marketing campaign. Gain insights into industry leaders and competitors, and streamline your content creation process with Feedly's powerful features.

Read our analysis about Feedly
Learn more

To Feedly product page

Marketing Intelligence software: purchase guide

What is an online marketing intelligence tool?

Definition

An online marketing intelligence software is used to analyze the current market by monitoring the company's competitors in a certain way. It integrates different modules to collect comments, publications, articles, etc. The search for information depends on the demand of web marketers.

How does it work?

The tool is programmed to collect various data on the company's competitors. It also allows the monitoring of the company's e-reputation. The tool automatically retrieves the information to enable the user to improve its market. This may involve collecting product prices, product rankings, or simply online items. Once all this information has been collected, the tool uses it one by one to provide statistics and guide the web marketer in setting up a strategy.

Marketing intelligence concerns different areas depending on the company, its targets, and objectives. For most of them, this automated tool is a practical and effective solution to increase their performance within a given market.

Marketing Intelligence softwares: Q&A

How does a marketing intelligence software work?

chevron-right

Marketing intelligence software collects and analyzes data from various sources such as social media, customer feedback, and competitor analysis to provide insights into market trends, customer behavior, and competitor strategies. The software uses algorithms to identify patterns and provide recommendations for marketing campaigns and business strategies.

What features should I look for when looking for marketing intelligence software?

chevron-right

When looking for marketing intelligence software, it's important to consider features such as data visualization, real-time data analytics, customizable dashboards, predictive analytics, and integrations with other marketing tools. It's also important to consider the software's ability to handle large amounts of data and provide actionable insights.

What are the benefits of marketing intelligence for my company?

chevron-right

Marketing intelligence software can provide valuable insights into customer behavior, market trends, and competitor strategies. This information can help companies make informed decisions about marketing campaigns, product development, and business strategies. By using marketing intelligence, companies can improve their competitive edge and increase revenue.

What are the best marketing intelligence software options?

chevron-right

Some of the best marketing intelligence software options include Tableau, Google Analytics, Adobe Analytics, HubSpot, and Hootsuite Insights. Each of these software options offers unique features and integrations, so it's important to evaluate the specific needs of your company before making a decision.

What are the free marketing intelligence software alternatives I could try?

chevron-right

There are several free marketing intelligence software alternatives available, including Google Analytics, Hootsuite Insights, and Social Mention. While these options may have limited features compared to paid software, they can still provide valuable insights into customer behavior and market trends. It's important to evaluate the specific needs of your company before deciding on a free or paid software option.

Marketing Intelligence : related categories