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Lead Generation Software

A lead is a qualified contact in the purchasing phase. Generating leads literally means "detecting leads". Lead generation software is marketing software that allows you to automatically identify people who potentially have a project that matches the product or service you are selling.

Lead Generation : related categories

Our selection of 82 lead generation software

Mintigo

Lead Generation Software

No user review
close-circle Free version
close-circle Free trial
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Pricing on request

Generate more leads with advanced prospecting and targeting capabilities.

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Mintigo's lead generation software offers features such as predictive analytics, personalized messaging, and lead scoring to help businesses identify and engage with the most qualified prospects. With access to over 30,000 data signals, Mintigo can help tailor campaigns to specific industries or personas, increasing conversion rates and revenue.

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Optilead

Boost Sales with Real-Time Lead Engagement Software

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with powerful lead generation software that identifies potential customers and captures their contact information.

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Optimize your sales funnel with Optilead's advanced lead generation technology. Its automated tools help you identify, engage and convert potential customers into paying customers, all while saving you time and resources.

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WebOLead

Optimize Lead Management with Advanced CRM Solution

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €39.00 /month

Boost your sales with an efficient lead generation software that automates lead capture and nurturing, tracks website visitors, and provides insights on user behavior.

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With WebOLead, you can easily create forms, landing pages, and pop-ups to capture leads. The software also allows you to segment your audience, score leads, and send targeted emails to nurture them. Plus, with its powerful analytics, you can track user behavior, identify hot leads, and optimize your marketing strategy.

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Datananas

Automate Your Email Campaigns and Prospect Lists Seamlessly

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4.6
Based on 79 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Generate quality leads effortlessly. Automate your lead generation and outreach process with our software’s powerful features.

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Datananas’ lead generation software enables you to create targeted campaigns for your ideal prospects, personalize your outreach messages, and track engagement metrics in real-time. Say goodbye to manual data entry and hello to increased productivity and revenue.

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Reply

Engage Prospects Accross Channels

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4.6
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from $50.00 /month

Streamline your lead generation process with powerful software that automates tasks and provides valuable insights.

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With advanced algorithms and intelligent lead scoring, this software maximizes your efficiency and helps you focus on the most promising leads. Its user-friendly interface and customizable workflows make it easy to use and adapt to your specific needs.

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Benefits of Reply

check Multichannel engagement tools

check Intuitive lead generation solutions

check Comprehensive integrations

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Lead the Way

Revolutionize Your Sales Strategy with Cutting-Edge CRM

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your lead generation process with software that automates lead capture, analysis, and management.

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With Lead the Way, you can easily create custom lead capture forms, track lead behavior on your website, and analyze lead data to optimize your sales funnel. The software also offers lead scoring and lead nurturing features to help you prioritize your efforts and convert more leads into customers.

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SalesWings

Lead Scoring Software for Enhanced Sales Processes

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4.8
Based on 72 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with advanced lead tracking and scoring features that help you prioritize your leads effectively.

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SalesWings offers a comprehensive lead generation solution with real-time lead tracking, lead scoring, and lead prioritization. The software helps you identify the hottest leads with the highest potential to convert, allowing you to focus your sales efforts on the most promising opportunities.

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Salezeo Community

Innovative CRM Solution for Sales Teams

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales leads with advanced lead generation software.

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Find, target, and engage with the right prospects using Salezeo Community. Get access to verified contact information, social media profiles, and company data to streamline your sales process.

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SanityOS

Streamline Your CRM Processes with Innovative Solutions

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5.0
Based on 45 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your lead generation with powerful software that optimizes your workflow and maximizes your efficiency.

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With advanced automation features and customizable workflows, our lead generation software helps you save time and resources while generating high-quality leads. From lead scoring to email marketing campaigns, our software empowers you to optimize your sales funnel and close more deals.

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Snitcher

Boost Sales with Advanced Website Visitor Tracking

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4.4
Based on 187 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with a powerful lead generation software. Identify website visitors and turn them into potential customers.

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Snitcher helps you track website visitors in real-time, providing valuable insights into their behavior. Identify the companies and people visiting your site, and engage with them through targeted marketing campaigns. With Snitcher, you can increase your sales by converting more leads into customers.

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Teamgate

Lead Generation Software

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4.7
Based on +200 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with this powerful lead generation software. Streamline your pipeline management, track your deals, and close more sales.

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With this software, you can easily capture leads and manage them through the sales process. The intuitive interface allows you to track your deals, set reminders, and collaborate with your team. It also provides detailed analytics to help you identify areas for improvement and optimize your sales strategy.

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The Lead Tree

Optimize Your Lead Generation Efforts Effectively

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with advanced lead generation software. Find qualified leads quickly and easily.

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The Lead Tree offers a user-friendly interface, customizable search criteria, and real-time data to help you identify and connect with potential customers. With its intuitive dashboard, you can track your progress and optimize your outreach strategy for maximum ROI.

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The SaaS Co

Streamline Your Operations with Business Software

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Boost your sales with our Lead Generation software. Identify and reach out to potential customers with ease.

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Our software provides comprehensive lead scoring and lead nurturing features, allowing you to prioritize your efforts on the most promising leads. With our intuitive dashboard and automated workflows, you can streamline your sales process and close deals faster.

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WE Prospect

Revolutionize Your Prospecting with Cutting-Edge Tools

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Generate more leads with advanced lead generation software.

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WE Prospect offers advanced lead generation tools to help businesses generate more leads and increase their sales. With features such as customizable forms and landing pages, lead scoring, and lead nurturing, WE Prospect helps businesses streamline their lead generation process and improve their conversion rates.

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Anyleads

Lead Generation Boost with Dynamic Marketing Tools

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3.0
Based on 21 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from $99.00 /month

Boost your sales with powerful lead generation software that finds and captures high-quality leads fast.

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Anyleads is the ultimate solution for businesses looking to generate more leads and increase their revenue. With advanced search filters and customizable outreach campaigns, you can quickly and easily find and engage with your target audience. Plus, the platform offers seamless integration with your CRM and other tools to streamline your sales process.

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Manageo

Efficient Project Management Software for Teams

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your sales process with powerful lead generation software. Automate your lead capture, nurturing and follow-up to boost your bottom line.

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With our lead generation software, you can easily create targeted campaigns, track leads and conversions, and get real-time insights into your sales funnel. Our intuitive platform integrates with your existing tools to provide a seamless experience for your team. Say goodbye to manual lead tracking and hello to increased efficiency and revenue.

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Magileads

Automate your BtoB sales prospecting

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4.2
Based on 21 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €490.00 /month

Boost your sales with this lead generation software that simplifies prospecting and delivers high-quality leads instantly.

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With powerful search filters and customizable lead lists, this software streamlines your lead generation process. Its intuitive interface and real-time data ensure accurate lead targeting and increased sales conversions.

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Benefits of Magileads

check Access to a database of French and international B2B contact

check International omnichannel platform by Mail, LinkedIn, SMS...

check Platform managed by an account manager

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First ECO

Sustainability Insights with Eco-Friendly Analytics

No user review
close-circle Free version
close-circle Free trial
close-circle Free demo

Paid version from €47.00 /month

Automate lead generation with powerful software. Easily find leads and improve conversion rates.

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First ECO enables businesses to streamline lead generation by automating the process. With its powerful features, users can quickly find new leads and improve conversion rates.

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Advertsdata

Advanced Analytics Tool for Robust Ad Data Insights

No user review
close-circle Free version
close-circle Free trial
check-circle Free demo

Pricing on request

Generate high-quality leads effortlessly with this powerful software. Easily search for and extract contact information from a vast database of businesses and individuals.

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With its advanced filtering and segmentation capabilities, this software allows you to target specific audiences with precision. Save time and boost your sales with Advertsdata's streamlined lead generation process.

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Duedil

Predictive Company Intelligence Platform

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2.5
Based on 102 reviews
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Appvizer calculates this overall rating to make your search for the best software easier. We've based it on user-generated verified reviews on industry-leading websites.
close-circle Free version
close-circle Free trial
close-circle Free demo

Pricing on request

Streamline your lead generation process with powerful software that provides accurate company data and insights.

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With this software, you can easily find and target potential customers based on their industry, location, size, and financial performance. The platform also allows you to monitor changes in your existing clients' businesses and receive alerts when new opportunities arise.

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Lead Generation software: purchase guide

What is Lead Generation Software?

Definition

Lead generation tool is an IT solution that allows you to define your target audience and improve the performance of your marketing campaigns: attract more visitors, convert them into leads, close sales and turn them into ambassadors.

The software performs a pre-selection of prospects for you who may be interested in the products or services your company offers. You can reduce the number of contacts and improve your conversion rates by sending targeted messages.

A real return on investment, as well as the acquisition of marketing strategy software, is a must for your company and e-commerce.

How Does it Work?

Lead generation software is a database developer designed to improve the conversion rate of your inbound marketing campaigns. 

This software solution centralizes prospect contact information and gathers all the information that may be of interest to you in order to better understand expectations and refine customer relationship management. Segment your prospect lists to select potential customers to send a personalized message to.

This relationship marketing software also tests websites and checks email addresses to make sure they are still valid.

In this way, you reduce the risk that your marketing campaign will miss its target:

  • Your marketing communication will reach people who may be interested in what you have to offer

  • New contact leads are converted into customers.

What Are the Main Features of Lead Generation Software?

There are many marketing strategy software programs dedicated to lead generation. You will need to pay attention to their functionalities to choose the software solution that best suits your company's needs:

  • The creation of new directories with quality contacts

  • The analysis of lead generation using drag and drop

  • Targeting interested consumers based on a product or service

  • The development of an email and contact database

  • Verification of emails and contact details in order to prepare a quality emailing campaign

  • Assistance for the creation of more or less important broadcasting campaigns

  • The collection of data from several countries around the world

  • Automation of follow-up emails and creation of standard scenarios based on the responses or reactions of prospects or customers

  • Identification of interested prospects in real-time

  • Automation marketing as templates for customized email marketing and SMS marketing that can be automatically sent according to the recipient's behavior

  • Landing page templates or the possibility to create a showcase site with an integrated contact form

  • A dashboard to visualize the impact of marketing campaigns

Linked to your content marketing and inbound marketing strategies, lead generation software manages your online advertising. It adapts ads to your content strategy and target audience.

Other more complex tools manage the entire marketing plan: influencers, social media and press relations for example.

Lead Generation Techniques

Lead generation refers to the detection of an individual's interest in the products or services marketed by your company. With this online tool, you will meet many objectives: development and acceleration of business development, acquisition of new markets, optimization of commercial resources, the launch of new products, etc.

Discover how to supply your sales and marketing force with prospects who have a real interest in your services with our techniques (inbound, outbound, marketing automation, etc.) on lead generation.

Who Uses Lead Generation Software?

A true customer relationship marketing and management software package is mainly used by your sales, marketing, web marketing, and communications teams (BtoB and BtoC): 

  • To better understand the expectations of your prospects

  • To send personalized messages

  • To improve the conversion of your prospects into customers

Investment in digital marketing strategy software packages is essential for companies of all sizes.

Marketing and communication agencies are also keen on these solutions as part of their clients' business development.

Why Use an Enterprise Lead Generation Solution?

Lead generation helps you to better identify and qualify leads that are potentially interested in a purchase project that matches one of your offers. This software supports you at each key step of your marketing campaign.

Advantages

  • The success of your business development and the increase in sales performance

  • The acquisition of new markets

  • The development of a good communication strategy

  • Saving time and productivity through qualified contacts

  • An improvement in brand image

  • The building of exit-intent popups

  • Encouraging website visitors to click on a call-to-action button

  • Risk management when launching a new product

  • The gain of conversions with a lead scoring

  • Optimizing the customer experience

  • Analysis of international sources

  • Creation of email lists to improve an email marketing strategy

  • New sales leads

  • Multiplying the conversion rate

  • In a content strategy, the software improves your natural referencing and your reputation on the Web (e-reputation)

  • Building customer loyalty by offering them appropriate products or services

Disadvantages

  • You are far from reaching 100% qualitative leads

  • After the first contact that attracts attention, your conversion funnel must include a phone call to convince these future customers

  • Your cross-channel argument must be consistent or your credibility will be compromised

How to Choose Lead Generation Software?

Lead generation software is available for sales teams in either a free version or as software with a license or subscription. The advantage of free software is obvious! But be careful, free or open-source software is sometimes limited and can quickly become frustrating. Paid software offers greater functionality and is more scalable. In addition, your marketing efforts need to be highly effective in order to face the competition by offering a fast and efficient solution to your prospects' needs.

In terms of paid software, you can choose software installed directly on your network or choose software in SaaS mode. This software solution is accompanied by many services to support you in your web marketing strategy.

Ask for a free trial to test the different software programs. Compare and define the software that will help you better target your marketing campaigns and build customer loyalty.

Lead Generation softwares: Q&A

How does a lead generation software work?

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A lead generation software captures and analyzes data from various sources such as social media, email, and webpages to identify potential customers. It then classifies the leads and provides actionable insights to the sales team, helping them to prioritize and personalize their outreach efforts.

What features should I look for when looking for lead generation software?

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Look for software that offers lead scoring, lead nurturing, and analytics capabilities. Other useful features include contact management, email marketing automation, and integrations with popular CRM tools. Ensure that the software can also handle multiple channels such as social media and web forms.

What are the benefits of lead generation for my company?

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Lead generation helps companies to identify potential customers who are interested in their products or services. By focusing on high-quality leads, companies can improve their conversion rates and reduce costs associated with unproductive outreach efforts. Lead generation also allows for personalized communication, increasing the likelihood of a successful sale.

What are the best lead generation software options?

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Some of the best lead generation software options include HubSpot, Marketo, and Salesforce. These software tools offer a wide range of features and integrations, enabling businesses to manage their leads effectively and efficiently.

What are the free lead generation software alternatives I could try?

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Some free lead generation software options include Hootsuite, SumoMe, and Hello Bar. While these tools may not have all the features of paid software, they can still provide valuable insights into lead behavior and help businesses to generate leads.